Updated Sat 17 Oct, 8:15pm Pacific (wording only; the emails are as of Fri 16 Oct, 1:43pm)

Pop-ups and welcome emails, ready for your and Nick’s go

This page shows our two new email sign-up pop-ups and the welcome emails that follow, written to match each of our 12 ad angles (the main pitch of each ad), exactly as they'd go live. They're built and checked, and nothing is switched on until you and Nick say so.

Pop-ups · Welcome emails · Small items · Go-live plan · Checks

1. The two pop-ups

As decided on Wednesday evening, the pop-up on our ad landing pages offers only the FREE guidebook, and the pop-up on the rest of the site offers 15% off plus the FREE guidebook. The pictures are Klaviyo’s own form code, rendered on 14 October.

Tap any picture to see it full size.

On the ad pages: the FREE guidebook only

Where: every ad landing page.

That’s the 13 image ad pages, the video pages (six more years v1 to v3, top 7, top 5, stack, lab tested, and the stack-v2 test page), /pages/broq, /pages/nmn-99 and /pages/spmd-99, and one more ad page that went live at midnight: a blood test ad for the stack, on stack-results-or-refund. Nowhere else.

The pop-up shows on that last one (it’s a stack page), and its sign-ups get the FALLBACK emails until it has blood test emails of its own.

When: as built, 12 seconds after someone lands on the page, the timing you suggested. The experts' advice is to wait until the visitor scrolls past the top of the page as well, and that choice is yours in the pop-up timing question. Not for people already on our list in that browser, never again after a sign-up, and back 14 days after a close.

“Download my FREE guidebook” opens it in a new tab, so the ad page stays open.

Phone: sign-up
Phone: sign-up
Phone: after sign-up
Phone: after sign-up
Computer: sign-up
Computer: sign-up
Computer: after sign-up
Computer: after sign-up

Everywhere else: 15% off plus the FREE guidebook

Where: the home page, product and collection pages, the get- pages, compare, labs and every other site page. Never on the ad pages, founder pages, cart, checkout, account, subscriptions, contact or policy pages, or pages opened from our emails and texts.

When: as today, after 8 seconds and a quarter of the page scrolled. It’s today’s 50/50 test with the guidebook added to both sides: A offers 15% off, B adds a line about updates.

Phone: sign-up, A
Phone: sign-up, A
Phone: sign-up, B
Phone: sign-up, B
Phone: after sign-up (A and B)
Phone: after sign-up (A and B)
Computer: sign-up, A
Computer: sign-up, A
Computer: sign-up, B
Computer: sign-up, B
Computer: after sign-up (A and B)
Computer: after sign-up (A and B)

Download, in both pop-ups and the emails, opens /pages/longevity-guidebook, a hidden page that opens the guidebook’s PDF. If you and Nick pick BookFunnel (a service that delivers watermarked ebooks) in the question on how the guidebook goes out, the website-building session can point that page at it, and nothing in the pop-ups or emails changes.

Welcome email 1 for each pop-up

Site sign-ups get the 15% code and the guidebook. Email 1 leads with the product they showed interest in.

The brief recommends leading with the guidebook (the question on what leads welcome email 1). As built, the code comes first and the guidebook right after; leading with the guidebook needs a new subject and headline first, so the site pop-up would go on a little after the first hour.

Site email 1, BROQ lead About a minute after sign-up

Subject

Here's your 15% off code

Preview

Use it on BROQ. More than double the sulforaphane of 18 of the 20 other brands tested.

Top of Site email 1, BROQ lead on a phone. Tap to see all of it.

Button Get 15% off BROQ

Goes to go.opus.life/broq/

Open the email

Site email 1, NMN-99 lead About a minute after sign-up

Subject

Here's your 15% off code

Preview

Use it on NMN-99. More than double the NMN of 4 out of the 5 top competitors tested.

Top of Site email 1, NMN-99 lead on a phone. Tap to see all of it.

Button Get 15% off NMN-99

Goes to go.opus.life/nmn-99/

Open the email

Site email 1, SPMD-99 lead About a minute after sign-up

Subject

Here's your 15% off code

Preview

Use it on SPMD-99. Linked to nearly 6 years of longer life.

Top of Site email 1, SPMD-99 lead on a phone. Tap to see all of it.

Button Get 15% off SPMD-99

Goes to go.opus.life/spmd-99/

Open the email

Ad page sign-ups get their angle’s email 1, in section 2: the FREE guidebook, no code.

The stand-in: a guidebook-only email 1, if the angle emails wait

The pop-up job’s own ad page email 1, already reviewed. It goes out only if you hold the angle emails.

Ad page email 1, BROQ lead About a minute after sign-up

Subject

Here's your 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy. Top experts, treatments and clinics.

Top of Ad page email 1, BROQ lead on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Ad page email 1, NMN-99 lead About a minute after sign-up

Subject

Here's your 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy. Top experts, treatments and clinics.

Top of Ad page email 1, NMN-99 lead on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Ad page email 1, SPMD-99 lead About a minute after sign-up

Subject

Here's your 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy. Top experts, treatments and clinics.

Top of Ad page email 1, SPMD-99 lead on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

People who’ve already bought get a short thank-you with the guidebook instead, never a code.

Site: for people who already bought Right after sign-up

Subject

Thanks for joining our list

Preview

Here's what you'll get from us, and how to save 15% on every delivery.

Top of Site: for people who already bought on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Ad pages: for people who already bought Right after sign-up

Subject

Here's your 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy. Top experts, treatments and clinics.

Top of Ad pages: for people who already bought on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

2. The welcome emails, by ad angle

Someone who signs up on an ad page gets their angle’s email 1 about a minute later: the FREE guidebook, no code. Its email 2 comes a day later and leads to the product.

Then everyone gets the same emails 3 to 7, minus the one that repeats their email 2. Anyone who buys stops getting them.

Tap an angle to open it, and tap an email to read all of it.

The shared emails 3 to 7 (live today, unchanged)
EmailDaySubject
33By product: “6 ways BROQ works for you” · “You can go back to 25.” · “Spermidine may be the single most powerful nutrient for living longer”
45“Gold Standards of the 3 top supplements that longevity experts recommend”
57By product: “BROQ vs. the top 20 sulforaphane brands” · “NMN-99 vs. the 5 top-selling NMN brands” · “SPMD-99 vs. the 5 top-selling spermidine brands”
610

“A 180-day money-back guarantee, and two ways to save 15%”. It also says “Use code OPUS15 at checkout for 15% off a one-time order.”

The answer on the 15% code (the 15% code question) decides whether ad page sign-ups keep that line.

713“I’d love to know what you thought”, a short note from Nick asking for a reply

Subjects as read from the live welcome on 14 October. Before each email the flow checks for an order (a buyer stops getting them) and re-checks which product to lead with.

LABBROQ2 emails BROQ delivers more than double the sulforaphane of 18 of the top 20 competitors, proven by an independent lab
Ads
BROQ lab comparison (image).
Landing page
broq-lab-comparison
Note
The top 7 video’s alt-ending ad also lands on this page, so its sign-ups get these emails. It isn’t on the angle map yet.
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3, 4, 6 and 7 on days 3, 5, 10 and 13. Email 5 is skipped: it repeats this email 2.
Emails 3 and 5 lead with
BROQ, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1 About a minute after sign-up

Subject

Here's your FREE 2026 Longevity Guidebook

Preview

Which brand to buy, for each of the top 21 supplements.

Top of LAB email 1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2 Day 1, the next day

Subject

How much sulforaphane does yours deliver?

Preview

The studies that showed the benefits used 30 to 70 mg a day.

Top of LAB email 2 on a phone. Tap to see all of it.

Button Save 15% on BROQ

Goes to /pages/get-broq

Open the email

WINTERBROQ2 emails Sulforaphane supercharges your immune system; start now, ahead of winter
Ads
BROQ “winter ready” (image).
Landing page
broq-winter-ready
Note
Ends 15 December. After that, its sign-ups get the FALLBACK email 1.
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3 to 7 on days 3, 5, 7, 10 and 13.
Emails 3 and 5 lead with
BROQ, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1 About a minute after sign-up

Subject

Here's your FREE 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy.

Top of WINTER email 1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2 Day 1, the next day

Subject

2 ways sulforaphane supercharges your immune system

Preview

Plus why the time to start is now, ahead of winter.

Top of WINTER email 2 on a phone. Tap to see all of it.

Button Start BROQ with 15% off

Goes to /pages/get-broq

Open the email

SECRETBROQ2 emails The most studied longevity compound you’ve probably never heard of (sulforaphane slows aging where it starts)
Ads
BROQ longevity secret (image).
Landing page
broq-longevity-secret
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 4, 5, 6 and 7 on days 5, 7, 10 and 13. Email 3 is skipped: it repeats this email 2.
Emails 3 and 5 lead with
BROQ, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1 About a minute after sign-up

Subject

Here's your FREE 2026 Longevity Guidebook

Preview

If sulforaphane was news to you, start here.

Top of SECRET email 1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2 Day 1, the next day

Subject

6 ways sulforaphane works for you

Preview

Plus when you can see the results in a blood test.

Top of SECRET email 2 on a phone. Tap to see all of it.

Button Save 15% on BROQ

Goes to /pages/get-broq

Open the email

BLOODTESTBROQ or NMN-99, by page4 emailsHold recommended See the results in a blood test, or don’t pay

We recommend holding this angle for now

These emails were written on 14 October for the old blood test pages. Both pages were reworked on Thursday evening from your notes of 4:41pm that day, so the guarantee no longer depends on blood tests, and they now open: “We invite you to do the before-and-after blood tests, because we're confident you'll like what you see. But our 180-day money-back guarantee is for any reason, and we never ask for your results.”

The emails still read as if the refund needs two blood tests, 4 months apart. Email 1: “Tomorrow we'll send you which blood tests to get and how the guarantee works, then a few more emails over the next two weeks.”

The BROQ email 2 opens “2 ordinary blood tests, 4 months apart.” and “Take BROQ for 4 months, with a blood test at the beginning and blood test at the end. If you don't see an improvement in biomarkers, tell us and you'll get a full refund.”, then the steps for a test before you start and another at 4 months.

The NMN-99 email 2 does the same.

Your note, Thursday 4:41pm: “We're not actually saying you need to jump through these hoops of getting two full blood panels 4 months apart. That will turn off 90% of people.”

When the welcome emails go live, blood test sign-ups get the FALLBACK email 1 and today’s email 2 until a writer matches these emails to the new pages. To send them as they are instead, say so under Other in the blood test guarantee question.

That question's recommended answer (adding the guarantee to the get-broq and get-nmn-99 pages) is page work, so it doesn’t release this hold.

Ads
BROQ test or refund (image); NMN-99 test or refund (image).
Landing pages
broq-test-or-refund · nmn-99-test-or-refund
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3 to 7 on days 3, 5, 7, 10 and 13.
Emails 3 and 5 lead with
BROQ from the BROQ page, NMN-99 from the NMN-99 page, set at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1

Email 1 About a minute after sign-up

From broq-test-or-refund (the BROQ blood test page)

Subject

Your FREE guidebook, as promised

Preview

Top 21 supplements and which brand to buy.

Top of BLOODTEST email 1, broq-test-or-refund on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 1 About a minute after sign-up

From nmn-99-test-or-refund (the NMN-99 blood test page)

Subject

Your FREE guidebook, as promised

Preview

Top 21 supplements and which brand to buy.

Top of BLOODTEST email 1, nmn-99-test-or-refund on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2

Email 2 Day 1, the next day

From broq-test-or-refund (the BROQ blood test page)

Subject

See BROQ work, rather than just feel it

Preview

Your doctor can order the tests, or you can order most of them yourself.

Top of BLOODTEST email 2, broq-test-or-refund on a phone. Tap to see all of it.

Button Start BROQ with 15% off

Goes to /pages/get-broq

Open the email

Email 2 Day 1, the next day

From nmn-99-test-or-refund (the NMN-99 blood test page)

Subject

The NAD+ test you can do at home

Preview

Run it before you start NMN-99, then again at 4 months.

Top of BLOODTEST email 2, nmn-99-test-or-refund on a phone. Tap to see all of it.

Button Start NMN-99 with 15% off

Goes to /pages/get-nmn-99

Open the email

NMNNMN-994 emails Clinically proven NMN that puts your NAD+ back where it was at 25
Ads
NMN-99 proven NMN (image); NMN-99 back to 25 (image).
Landing pages
nmn-99-proven-nmn · nmn-99-back-to-25
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3 to 7 on days 3, 5, 7, 10 and 13. From nmn-99-back-to-25, email 3 is skipped: it repeats that page’s email 2.
Emails 3 and 5 lead with
NMN-99, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1

Email 1 About a minute after sign-up

From nmn-99-proven-nmn (the proven NMN page)

Subject

Your FREE 2026 Longevity Guidebook is here

Preview

Top 21 supplements and which brand to buy. You can read it right on your phone.

Top of NMN email 1, nmn-99-proven-nmn on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 1 About a minute after sign-up

From nmn-99-back-to-25 (the back to 25 page)

Subject

Your FREE 2026 Longevity Guidebook is here

Preview

Top 21 supplements and which brand to buy. You can read it right on your phone.

Top of NMN email 1, nmn-99-back-to-25 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2

Email 2 Day 1, the next day

From nmn-99-proven-nmn (the proven NMN page)

Subject

The trial behind the only clinically proven NMN

Preview

Blood NAD+ rose 38% in 60 days, against 14.3% on placebo.

Top of NMN email 2, nmn-99-proven-nmn on a phone. Tap to see all of it.

Button Start rebuilding your NAD+ with NMN-99

Goes to /pages/get-nmn-99

Open the email

Email 2 Day 1, the next day

From nmn-99-back-to-25 (the back to 25 page)

Subject

Half your NAD+ is gone by 50

Preview

More energy, sharper thinking, better repair. All three run on NAD+.

Top of NMN email 2, nmn-99-back-to-25 on a phone. Tap to see all of it.

Button Start rebuilding your NAD+ with NMN-99

Goes to /pages/get-nmn-99

Open the email

SIXYEARSSPMD-995 emails Spermidine is linked to nearly 6 years of longer life (the 20-year Brunico study, 146 compounds, spermidine #1)
Ads
SPMD-99 six more years (image); Video 2 v1 Brunico; Video 2 v2 holy grail; Video 2 v3 breakthrough.
Landing pages
spmd-99-six-more-years · spmd-99-six-more-years-v1 · spmd-99-six-more-years-v2 · spmd-99-six-more-years-v3
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 4, 5, 6 and 7 on days 5, 7, 10 and 13. Email 3 is skipped: it repeats this email 2.
Emails 3 and 5 lead with
SPMD-99, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1

Email 1 About a minute after sign-up

From spmd-99-six-more-years (the image ad's page)

Subject

Your FREE 2026 Longevity Guidebook

Preview

Deep cellular renewal your body does less of every year. See the top 21 supplements.

Top of SIXYEARS email 1, spmd-99-six-more-years on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 1 About a minute after sign-up

From spmd-99-six-more-years-v1 (video 2 v1, Brunico)

Subject

Your FREE 2026 Longevity Guidebook

Preview

Scientists in Italy found one compound linked to nearly 6 years of longer life.

Top of SIXYEARS email 1, spmd-99-six-more-years-v1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 1 About a minute after sign-up

From spmd-99-six-more-years-v2 (video 2 v2, holy grail)

Subject

Your FREE 2026 Longevity Guidebook

Preview

Scientists in Italy found one compound linked to nearly 6 years of longer life.

Top of SIXYEARS email 1, spmd-99-six-more-years-v2 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 1 About a minute after sign-up

From spmd-99-six-more-years-v3 (video 2 v3, breakthrough)

Subject

Your FREE 2026 Longevity Guidebook

Preview

Scientists in Italy found one compound linked to nearly 6 years of longer life.

Top of SIXYEARS email 1, spmd-99-six-more-years-v3 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2

Email 2 Day 1, the next day

From all four pages

Subject

How spermidine works in every cell

Preview

It has to do with fasting.

Top of SIXYEARS email 2 on a phone. Tap to see all of it.

Button Save 15% on SPMD-99

Goes to /pages/get-spmd-99

Open the email

FASTINGSPMD-992 emails The benefits of fasting, without the fasting
Ads
SPMD-99 fasting benefits (image).
Landing page
spmd-99-fasting-benefits
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 4, 5, 6 and 7 on days 5, 7, 10 and 13. Email 3 is skipped: it repeats this email 2.
Emails 3 and 5 lead with
SPMD-99, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1 About a minute after sign-up

Subject

Your FREE 2026 Longevity Guidebook

Preview

The benefits of fasting, without the fasting. See the top 21 supplements.

Top of FASTING email 1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2 Day 1, the next day

Subject

Fasting runs on spermidine

Preview

So you can get the cleanup without skipping a meal.

Top of FASTING email 2 on a phone. Tap to see all of it.

Button Save 15% on SPMD-99

Goes to /pages/get-spmd-99

Open the email

PURESPMD-992 emails You’re paying for spermidine; most brands sell mostly wheat germ (about 1%); SPMD-99 is 99+% pure
Ads
SPMD-99 pure source (image).
Landing page
spmd-99-pure-source
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3, 4, 6 and 7 on days 3, 5, 10 and 13. Email 5 is skipped: it repeats this email 2.
Emails 3 and 5 lead with
SPMD-99, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1 About a minute after sign-up

Subject

Here's your FREE 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy.

Top of PURE email 1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2 Day 1, the next day

Subject

Most spermidine is barely spermidine

Preview

One top-selling brand tested at 0.7 mg a serving.

Top of PURE email 2 on a phone. Tap to see all of it.

Button Save 15% on SPMD-99

Goes to /pages/get-spmd-99

Open the email

SHIELDSPMD-992 emails A cellular shield against microplastics
Ads
SPMD-99 everyday shield (image).
Landing page
spmd-99-everyday-shield
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3 to 7 on days 3, 5, 7, 10 and 13.
Emails 3 and 5 lead with
SPMD-99, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1 About a minute after sign-up

Subject

Here's your FREE 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy.

Top of SHIELD email 1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2 Day 1, the next day

Subject

What spermidine does about microplastics

Preview

Based on recent research, you're likely carrying about 7 grams in your brain.

Top of SHIELD email 2 on a phone. Tap to see all of it.

Button Save 15% on SPMD-99

Goes to /pages/get-spmd-99

Open the email

LOOKSPMD-994 emails Fuller hair, stronger nails, firmer skin, from the inside
Ads
SPMD-99 fuller look (image); SPMD-99 inner glow (image).
Landing pages
spmd-99-fuller-look · spmd-99-inner-glow
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3 to 7 on days 3, 5, 7, 10 and 13.
Emails 3 and 5 lead with
SPMD-99, set by this angle at sign-up. As today, a newer cart or more views of another product can switch it later.

Email 1

Email 1 About a minute after sign-up

From spmd-99-fuller-look (hair)

Subject

Your FREE 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy.

Top of LOOK email 1, spmd-99-fuller-look on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 1 About a minute after sign-up

From spmd-99-inner-glow (skin)

Fixed Thursday night: a writer’s note had been built into it and its body ran twice. Words as in the approved draft.

Subject

Your FREE 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy.

Top of LOOK email 1, spmd-99-inner-glow on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2

Email 2 Day 1, the next day

From spmd-99-fuller-look (hair)

Subject

What spermidine did for hair in 90 days

Preview

Plus what it means for your nails and skin.

Top of LOOK email 2, spmd-99-fuller-look on a phone. Tap to see all of it.

Button Save 15% on SPMD-99

Goes to /pages/get-spmd-99

Open the email

Email 2 Day 1, the next day

From spmd-99-inner-glow (skin)

Subject

What keeps skin firm and elastic

Preview

It works from inside your cells, right alongside the serum.

Top of LOOK email 2, spmd-99-inner-glow on a phone. Tap to see all of it.

Button Save 15% on SPMD-99

Goes to /pages/get-spmd-99

Open the email

TOPLISTAll three6 emails The longevity supplements with the strongest science (top 7, top 5, the ultimate stack of 3)
Ads
Video: top 7, younger every year; Video: top 5, move over Bryan; Video: top 3, live to 200.
Landing pages
top-7-supplements · top-5-supplements · stack
Note
/pages/stack-v2, a copy of the stack page, lands here too.
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3, 5, 6 and 7 on days 3, 7, 10 and 13. Email 4 is skipped: it repeats this email 2.
Emails 3 and 5 lead with
No single product, so today’s pick decides: a cart or recent product views, otherwise SPMD-99. An open point in the plan.

Email 1

Email 1 About a minute after sign-up

From top-7-supplements (top 7 video)

Subject

From the top 7 to the top 21, in your FREE guidebook

Preview

Plus which brand to buy for each one. You can read it right on your phone.

Top of TOPLIST email 1, top-7-supplements on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 1 About a minute after sign-up

From top-5-supplements (top 5 video)

Subject

From the top 5 to the top 21, in your FREE guidebook

Preview

Plus which brand to buy for each one. You can read it right on your phone.

Top of TOPLIST email 1, top-5-supplements on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 1 About a minute after sign-up

From stack (top 3 video)

Subject

From the top 3 to the top 21, in your FREE guidebook

Preview

Plus which brand to buy for each one. You can read it right on your phone.

Top of TOPLIST email 1, stack on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2

Email 2 Day 1, the next day

From top-7-supplements (top 7 video)

Subject

Your best shot starts with these 3

Preview

Each one lab tested against the top-selling brands. See the reports for yourself.

Top of TOPLIST email 2, top-7-supplements on a phone. Tap to see all of it.

Button Build my Ultimate Longevity Stack

Goes to /pages/get-stack

Open the email

Email 2 Day 1, the next day

From top-5-supplements (top 5 video)

Subject

Numbers 1, 2 and 3 of the top 5

Preview

Each one lab tested against the top-selling brands. See the reports for yourself.

Top of TOPLIST email 2, top-5-supplements on a phone. Tap to see all of it.

Button Build my Ultimate Longevity Stack

Goes to /pages/get-stack

Open the email

Email 2 Day 1, the next day

From stack (top 3 video)

Subject

Your cells need all three

Preview

BROQ protects them. NMN-99 powers them. SPMD-99 takes out the trash.

Top of TOPLIST email 2, stack on a phone. Tap to see all of it.

Button Build my Ultimate Longevity Stack

Goes to /pages/get-stack

Open the email

LABTESTEDAll three2 emails Your supplements may not contain what’s on the label; we’re the only brand to give you proof
Ads
Video 6: industry broken; Video 6 v1: dirty secret; Video 6 v2: completely broken.
Landing page
lab-tested
Note
The lab tested page is live (hidden from search), and its three video 6 ads went on at midnight.
Sends
Email 1 about a minute after sign-up, email 2 on day 1, then the shared emails 3, 4, 6 and 7 on days 3, 5, 10 and 13. Email 5 is skipped: it repeats this email 2.
Emails 3 and 5 lead with
No single product, so today’s pick decides: a cart or recent product views, otherwise SPMD-99. An open point in the plan.

Email 1 About a minute after sign-up

Subject

Your FREE 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy.

Top of LABTESTED email 1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

Email 2 Day 1, the next day

Subject

You can read the lab report for your exact batch

Preview

The top-selling competitors' results sit right beside ours.

Top of LABTESTED email 2 on a phone. Tap to see all of it.

Button Build my Ultimate Longevity Stack

Goes to /pages/get-stack

Open the email

FALLBACKAny1 email Everyone else who signs up on an ad page
Landing pages
broq · nmn-99 · spmd-99
Note
Who: sign-ups on /pages/broq, /pages/nmn-99 and /pages/spmd-99, on /pages/stack-results-or-refund (the stack’s blood test ad, live since midnight), on any new ad page not listed above, WINTER after 15 December, and the blood test pages while they’re held.
Sends
Email 1 about a minute after sign-up, then today’s email 2 on day 1 (“Supplements often don’t contain what’s on the label”), then the shared emails 3 to 7 on days 3, 5, 7, 10 and 13.
Emails 3 and 5 lead with
Today’s pick: a cart first, then the sign-up page and recent product views, otherwise SPMD-99.

Email 1 About a minute after sign-up

Subject

Here's your FREE 2026 Longevity Guidebook

Preview

Top 21 supplements and which brand to buy.

Top of FALLBACK email 1 on a phone. Tap to see all of it.

Button Download my FREE guidebook

Goes to /pages/longevity-guidebook

Open the email

3. Small items

Small points the reviewers raised, left for you and not applied. Each links to the email it touches.

Welcome emails

  • The guidebook button sits just below the first phone screen, by 30 to 150 pixels, in five email 1s: winter, lab, secret, six years and blood test.

    Cutting a line above it fixes it (the first-screen question). The pictures here use a taller screen, where all of them show.

  • Six years email 1 (image ad page, video pages) and fasting email 1 name “Your FREE 2026 Longevity Guidebook” three times: subject, small line, body.
  • The NMN back to 25 email 2 says “more than double” NAD+, then “about double the placebo group”. Both lines come from the page and measure different things.
  • Blood test email 2 (BROQ) lost its lab test line when it was cut for length.
  • Fasting email 1 (“No hunger. No deprivation.”) and look email 2 (hair, skin: “Fuller hair. Stronger nails. Firmer skin.”) keep short page fragments, so those paragraphs run past 2 sentences.
  • Wheat germ: the six years and fasting email 1s say “roughly 1% spermidine by weight”.

    Your line on every SPMD-99 page: “Wheat germ is approximately 1% purity.” Either is true (the wheat germ question).

  • Fasting email 2’s preview: “So you can get the cleanup without skipping a meal.” Your own wording, from 25 September: “Get the benefits of fasting without skipping a meal.” (the fasting preview question)

Pop-ups

  • On phones, the ad page sign-up card covers the page’s bottom buy bar while it’s open (the bar is dimmed behind it). A tested spacing rule fixes it.
  • Email and flow:
    • stack, top 5, top 7 and lab tested sign-ups default to the SPMD-99 lead;
    • report the two pop-ups’ numbers apart;
    • returning subscribers who sign up again are kept out of campaigns for 14 days.

Page work (for the website-building session, SITE BUILD)

  • get-broq and get-nmn-99, where the blood test email 2 buttons land, don’t show the blood test guarantee (the blood test guarantee question).
  • The fasting page’s Nature Cell Biology line needs “in yeast, worms and flies”.
  • The top 7 video’s alt-ending ad lands on broq-lab-comparison, so its sign-ups get the lab emails.
Taste notes from the reviews (not applied, nothing to decide)

Welcome emails

  • Taste notes not applied: Handley’s reply question (the reply question), Kim’s “If you’d like to start now” P.S., Dimond’s angle-specific email 1 previews, White’s top list email 2 subjects, Schwalm’s guarantee above the button, Shaikh’s $10 stack line, Weiss’s frequency line, a founder sign-off (Sharma, Dimond, Kim), and Medhora’s lab chart as the picture.

Pop-ups

  • The success step’s cover stays small on short windows, its ring is 2.8 pixels on computers, and the success card’s spacing is tight.
  • “No, thanks” is 41 to 43 pixels tall on small phones, as live; there are five type sizes; the email headline floats above its sub line on computers, as live.
  • Copy: the “ADDITIONAL” $10 line lost its anchor; a bridge line by product; 18 of the 21 picks are other brands; the subtitle and headline wording; a phone line-break check.

4. How it goes live after your and Nick’s OK

About three hours, in this order. The times below are estimates, counted from the go and the Klaviyo sign-in.

The ad page side is tried on test sign-ups before real visitors see it, and the site side is checked in Klaviyo’s preview, then tested right after. Each part has its own off switch.

Done by the session that can make changes in Klaviyo, except where it says SITE BUILD (the website-building session).

If you and Nick choose to lead the site's first welcome email with the guidebook (the question on what leads welcome email 1) or to send ad page sign-ups the 15% code later (the 15% code question), those need new words first, so they follow after these three hours.

One decision made here

Two earlier plans disagreed on how the welcome emails learn the angle. This page takes the pop-up plan’s new form and new welcome flow, and drops the site script.

Every sign-up already carries the address of the page it came from, and today’s welcome already sorts people by it. So the angle needs no theme change and nothing to wait for, and email 1 still goes about a minute after sign-up.

Before your and Nick’s OK (prep, nothing switches on)

  1. Still to do Fresh copies of the live pop-ups, today’s welcome flow and the segment that keeps new sign-ups out of campaigns, to compare against and to undo to.
  2. Done Thursday night The new welcome flow built as a file: a copy of today’s, with the pop-up plan’s edits, plus the angle split (a path per angle, its email 1 and email 2, the skips, and FALLBACK for everyone else).

    Its script’s own checks pass: every ad page reaches its own emails, every email’s settings are right, and nothing else in today’s flow changes. An independent review of the script found one gap in how it hands the flow to Klaviyo; it was fixed and the review then passed it as safe to run.

  3. Done Thursday night The 38 angle emails made ready for Klaviyo, with working Unsubscribe and Manage preferences links, in klaviyo-ready/emails/ in this page’s folder.

    The four pop-up emails are built too. Every cover’s Klaviyo address is set at upload.

  4. Still to do You or Nick sign in to Klaviyo once on the Chrome copy (or click Publish yourselves), as the pop-ups go-ahead question says.
  5. Still to do SITE BUILD readies its change (a theme publish) that takes out the hold closing every pop-up on the stack, top 5 and top 7 pages.
  6. Still to do A test address for each path.

After your and Nick’s OK

  1. 0:00 Fresh copies of everything again, to undo to, and a note to Nick’s team (Nick runs email).
  2. 0:05 The pictures and 43 emails uploaded to Klaviyo as new templates, each checked in Klaviyo’s own preview: no “15%”, “OPUS15” or “code” in any ad page email 1.
  3. 0:20 Site welcome: a test send of the new email 1 and thank-you, then both put on today’s welcome in place of the old ones.
  4. 0:30 Site pop-up: the guidebook added to both sides of today’s test, and the stack, top 5, top 3 and lab tested pages added to its don’t-show list. Published at about 1:00, then one test sign-up on each side: the email arrives and Download opens.
  5. 1:15 Ad page pop-up: built in the editor as a copy of the site one with its own words and rules, and published to a test address only (a page link ending ?opus_test=go). Real visitors can’t see it yet.
  6. 1:55 The new welcome flow sent as a draft, read back, counted and switched on. Nobody’s in it until the ad page pop-up shows.
  7. 2:05 One step added to today’s site welcome, by hand in the editor, so nobody gets both welcomes. A script compares the flow before and after; if it fails, the step comes out and a filter in the new flow does the job instead.
  8. 2:15 The new pop-up joins the segment that keeps new sign-ups out of campaigns. At the same time, SITE BUILD takes out the stack pages’ pop-up hold (a theme publish).
  9. 2:20 Test sign-ups on the test address, one on each of the 20 angle pages and /pages/stack-v2, plus /pages/broq and /pages/stack-results-or-refund for FALLBACK, with the Meta pixel, analytics and TikTok blocked so only Klaviyo’s calls go through. Each gets the right email 1 within minutes and nothing from the site welcome.

    Then three special cases: someone already on our list, someone who signs up on both pop-ups, and a customer.

  10. 3:05 The ad page pop-up switched from the test address to the real ad pages, and published. Live.

Checks after

  • Only the two pop-ups are live, each on its own pages and never both, checked by loading pages in a hidden browser without signing up.
  • Download tried in the Instagram and Facebook in-app browsers on iPhone and Android; the email opened in Gmail’s dark mode on a real phone; OPUS15 checked in Shopify: is it first orders only?
  • The first real sign-ups watched: the right path, and email 1 within minutes.
  • Day 1: each angle’s email 2 reaches the test addresses. Days 3 to 7: the skips work.
  • Test addresses removed afterwards, as on 5 October.

Off switches

  • Ad page pop-up: back to draft in the editor. Sign-ups stop at once.
  • Site pop-up: today’s two versions put back, or the form set to draft.
  • Site email 1 and thank-you: the old templates put back on their steps.
  • New welcome flow: set to manual, with the ad page pop-up back to draft at the same time (or its line “It’s also on its way to your inbox.” taken out). Nothing more sends.
  • One angle: its two emails swapped for FALLBACK’s email 1 and today’s email 2, and that path’s skip of a shared email cleared.

    WINTER switches this way on 15 December, done by the session with Klaviyo write access, from a reminder in META ADS CREATION’s STATUS.md set at go-live.

  • The added step in the site welcome: removed in the editor, then compared with the copy from before.
  • The new pop-up taken back out of the segment that keeps new sign-ups out of campaigns.
  • The stack pages’ hold: SITE BUILD puts it back by publishing the previous theme id.
Exact steps for the team (ids, files and checks)

G = MARKETING AREAS/META ADS/CREATION/GUIDEBOOK-GIFT-POPUP-2026-10-14, W = MARKETING AREAS/META ADS/WELCOME BY ANGLE, X = MARKETING AREAS/META ADS/CREATION/WELCOME-REVIEW-2026-10-16 (this page’s folder).

PACKET-LP = G/results/PACKET-LP.md. No form PATCH, ever; no beta calls on a live flow.

  1. Prep, GET only. BEFORE files: forms list, TFV34a, X5yXrA with additional-fields[flow]=definition, segment QW7Nte, and the public full-forms feed from a headless opus.life load with trackers blocked (PACKET-LP 7.1).
  2. Prep, the flow file. python3 -I tools/lp/flow_edits_2_3_7.py <fresh X5yXrA GET> <out> for edits 2, 3 and 7 (the read-back count, PACKET-LP 7.5: /pages/broq 18, /pages/nmn-99 18, /pages/spmd-99 6). Edit 3 is what makes an ad page count as its product’s page in the lead pick.

    Edits 1, 5 and 6 at go-live (the new form id; step 119237299 to the W9Ld87 LP copy with its subject; the name). Edit 4 (email 1) is replaced by the angle block, made by X/tools/angle_block.py and checked by X/tools/angle_check.py (notes in X/klaviyo-ready/flow/README.md), which dry-run on the file:

    • Right after delay 119237316, in place of subject split 119237349 (and its three 0% copies) and email step 119237529: split 1, a multi-branch split on the trigger event’s page (metric-property, metric SWhwdW, field page, contains, the shape X5yXrA’s lead split and edit 3 use). Its 14 paths: first /pages/stack-results-or-refund (the stack’s blood test ad page, live since midnight) to FALLBACK, ahead of TOPLIST’s /pages/stack; then one path per angle, its pages ORed (12 angles); then FALLBACK for everyone else.

      Nested page splits inside BLOODTEST, NMN, SIXYEARS, LOOK and TOPLIST, longer names first, as X5yXrA’s lead split nests. If the POST refuses nested splits, one path per page fits only with BLOODTEST’s pages sent to FALLBACK (20 paths with the stack-results-or-refund line, Klaviyo’s limit).

    • Each page: one update profile step (signup_angle for reports, welcome_skip, and welcome_lead set to the angle’s product on single-product pages; TOPLIST, LABTESTED and FALLBACK leave it to the lead split), its email 1, then the 1 day wait 119237435, where FALLBACK’s email 1 also goes.

      Then today’s placed-order check and the one lead re-check (119237620), then split 2: the same page lines, the stack-results-or-refund line first, one path per angle email 2 (17), and everyone else to today’s email 2 (step 119237637, template QRH4Yq): 19 paths, then on to the wait before email 3.

    • Before emails 3, 4 and 5 (steps 119237665, 119237692, 119237707): a split on welcome_skip that passes that email by to the wait after it. Values: 3 for SECRET, SIXYEARS, FASTING and the NMN back to 25 page; 4 for TOPLIST; 5 for LAB, PURE and LABTESTED.
    • BLOODTEST is held but built: its two email 1 steps carry FALLBACK’s email 1 and its two email 2 steps carry QRH4Yq. Releasing it means swapping the template and subject on those 4 steps on screen.

      Expected counts, held or released: 14 paths in split 1 and 19 in split 2 (under Klaviyo’s 20; 18 is the most proven in a live flow, so the POST confirms it), 38 new email steps, 3 skip splits. Every email step: sender “Nick Carter, Opus Longevity” <nc@opus.life>, subject and preview text as on this page.

      Every email 1 step (the angle email 1s and FALLBACK’s) copies step 119237529’s settings: Smart Sending off, UTM tracking on, status live.

      Every email 2 step copies step 119237637’s (Smart Sending on). The dry run checks all of them, and passed held and released.

  3. Images and templates. PACKET-LP 7.2 and G/results/PACKET.md section 6 step 2 (the covers, cover-480x720.jpg for the emails). POST /api/templates, 43 in all.

    The 38 angle emails come from X/klaviyo-ready/emails/, done Thursday night by X/make_klaviyo_ready.py (list in X/klaviyo-ready/MANIFEST.txt): W’s builds with Klaviyo’s {% unsubscribe 'Unsubscribe' %} and {% manage_preferences 'Manage preferences' %} in place of the #unsubscribe and #preferences links, nothing else changed, and look email 1 for the skin page taken from X/email-fixes/ (fixed Thursday night; proof in X/email-fixes/PROOF.md). The cover’s src is still set to the uploaded cover’s Klaviyo address at upload.

    The upload stops if any #unsubscribe or #preferences is left, and Klaviyo’s renderer shows both links working. Then the LP email 1 and the W9Ld87 LP copy (PACKET-LP 7.3, tools/lp/build_email_lp.py with COVER_URL), the site email 1 and W9Ld87 guidebook copies (G/results/PACKET.md section 6, Email 1 steps 1 to 3), and the guard copy (PACKET-LP 7.3), made from the new site email 1, since that is what step 119237529 carries once the site emails are swapped.

    Klaviyo’s renderer for each; no “15%”, “OPUS15” or “code” in the ad page email 1s.

  4. Site emails, then site pop-up. G/results/PACKET.md section 6, Email 1 step 4 (one preview to mike@opus.life; swap on 119237529 and 119237299 on screen; old ids kept), then steps 3 to 7 (Edit Content; the round 8 edits in A and B per G/results/diff-check.json; the CSS with the Download button’s real id; hidden fields; publish 50/50; the checks after), with PACKET-LP 7.7 in the same sitting (TFV34a gains */pages/stack*, */pages/top-5-supplements*, */pages/top-3-supplements*, */pages/lab-tested*).
  5. Ad page form. PACKET-LP 7.4 (editor clone of TFV34a, matched to G/preview/payloads-lp/lp-0.json and lp-1.json), display rules per PACKET-LP section 5, except the show list starts as *opus_test=go* only. Publish.
  6. New flow. X/klaviyo-ready/flow/README.md steps 3 to 8 (post-body.json, actions by temporary_id; PACKET-LP 7.5’s own POST has the same gap): POST /api/flows (draft), trigger form_id equals the new form; read back; counts; set Live on screen.
  7. Guard. PACKET-LP 5b on X5yXrA, by hand; python3 -I tools/lp/guard_check.py <BEFORE> <AFTER> <new flow id> must PASS; else 5b.10 and fallback (B).
  8. Segment and hold. PACKET-LP 7.6 (QW7Nte groups 0 and 3 gain the new form id; read back).

    PACKET-LP 7.8: SITE BUILD removes the “91 STACK” hold from layout/lp-stack.liquid and the top 5 and top 7 templates, after TFV34a’s list has the stack patterns and before the form’s real list. SITE BUILD ships it as a theme publish and keeps the previous theme id for the undo.

  9. Tests. One sign-up per page on ?opus_test=go, each in a fresh browser context (chrome-mike background tabs, as in G/COMMON.md): the 20 angle pages, /pages/stack-v2, /pages/broq and /pages/stack-results-or-refund. The Meta pixel, analytics and TikTok are blocked; only Klaviyo’s calls go through.

    Each: on list XpXgJ5, form_id the new id, $source and opus_popup_version right, in QW7Nte, signup_angle and welcome_lead right, the angle’s email 1 received with its subject (FALLBACK’s for the blood test pages while held), Download opens, no X5yXrA email. Then PACKET-LP test profiles 5, 6 and 7, with profile 6 waiting for the angle’s email 1 (not the LP email 1).

  10. Open. Show list set to PACKET-LP section 1’s allow list; publish; PACKET-LP step 10’s checks (forms list, feed diff, headless renders on ad and site pages with trackers blocked, the tracked Download on a phone, in-app browsers, Gmail dark, OPUS15’s rules).
  11. Undo. PACKET-LP’s Undo; old template ids back on 119237529 and 119237299; TFV34a’s round 7e versions (A 28913132, B 28913133) back; the new flow to manual, with the ad page form to draft (or its inbox line out); one angle off by swapping its two templates and subjects on screen to FALLBACK’s email 1 and QRH4Yq and clearing welcome_skip on that path’s update-profile step; the stack hold back by SITE BUILD publishing the previous theme id.
For the team: where this differs from the earlier plans
  1. The angle comes from the trigger event’s page, already used live by X5yXrA’s lead split, not from a site script writing signup_angle (method A). No SITE BUILD theme change, no race: the research ranks a property of the trigger event safest, since it is written with the event (its Q2).

    It couldn’t confirm a page property from Klaviyo’s help pages, but X5yXrA’s live lead split reads page on metric SWhwdW today (PACKET-LP edit 3’s shape), and the test sign-ups prove each path. The flow writes signup_angle for reports.

  2. Email 1 stays at today’s 1 minute. Method A’s 2 to 5 minutes was only there for the script’s race.
  3. The angle split lives in PACKET-LP’s new flow, not in X5yXrA: the API can’t change a live flow’s steps, and site sign-ups keep today’s welcome exactly.
  4. One ad page form for all angles, as both plans say; method A’s “keep the one pop-up TFV34a” can’t carry the no-15% rule on the ad pages.
  5. Ad page sign-ups get their angle’s email 1, not PACKET-LP’s LP email 1. Everyone else gets W’s FALLBACK email 1, then today’s email 2.

    The LP email 1 stays ready as the stand-in if the angle emails wait. Alternative: the LP email 1 for everyone else, since it leads with the page’s product (/pages/broq, /nmn-99, /spmd-99).

  6. Test address first: PACKET-LP publishes to the real pages and then tests; here the form opens to *opus_test=go* first.
  7. Variants by nested splits: 21 pages (with stack-results-or-refund) are over a split’s 19 paths plus everyone else. X5yXrA’s lead split already nests splits that meet again at one step.
  8. welcome_lead: single-product angle paths set it to the angle’s product (BLOODTEST by page), as W’s entry 5 recommends, so each skip removes the angle’s own email, unless a newer cart or views switch the lead first, as today. TOPLIST, LABTESTED and FALLBACK leave it to the lead split, as today.
  9. The guard’s email is a copy of the new site email 1 (the guidebook version), not of TuGvED: step 119237529 carries the new one from the site swap on.
  10. Open: TOPLIST and LABTESTED have no all-three lead in emails 3 and 5, so they keep the lead split’s pick (SPMD-99 unless a cart or views say otherwise).
  11. Open: email 6 (TPNM6z) still carries the OPUS15 lines for ad page sign-ups, against the ad angle question’s “reworded so none mentions a code the person never got”. The 15% code question decides; an ad page copy without those lines needs a new subject from a writer.
  12. BLOODTEST held (FALLBACK meanwhile) until its emails match the reworked pages.
  13. contains /pages/stack also catches stack-v2 (meant) and any future stack- page until it gets its own line. stack-results-or-refund has its own FALLBACK line ahead of it in both splits, so it never gets TOPLIST’s emails.
  14. Answers that change words or add a form come after the go-live above: the question on what leads welcome email 1 A (new subject and headline), the pop-up timing question C or the phone slide-in in A (a second form), the 15% code question A to C (a code block or an expiring coupon).

5. What was checked

The welcome emails went through a 14-member review committee (set up by the session that wrote the emails by angle), two fix passes, two regression reviews, two verifiers with nothing left to fix, a rule sweep and a design check. The pop-ups and their emails had three to five reviews (copy, email and flow, design), two fix passes and a regression check after each.

For this page, every email was rendered from its built file at phone width in a hidden browser, and its subject, preview, words and button were matched against the final drafts: all 38 match. Look email 1 for the skin page had a writer’s note built into it and its body twice; it was fixed Thursday night, and this page and the upload files use the fixed copy.

The one line not in a draft is the small “Your FREE 2026 Longevity Guidebook” above the headline in four email 1s, which the build puts on every email 1. The pop-up pictures are that job’s own renders with Klaviyo’s form code.

Then three independent checks of this page: accuracy, the go-live plan, and words and design.